Put That Damned Mutt to Sleep

The Ticket stream is drying up.

I hope you all noticed a comment from T4 in Rockwall a couple of posts ago:

"Concerning the TuneIn app, I took this from the DFW Radio Forums: 


"http://boards.radio-info.com/smf/index.php?topic=211872.0

"In short, the TuneIn app will apparently not be carrying The Ticket after a certain time and will be carried on the iHeart app."


Confessor Shaggy responded that that is "awful, awful" news.

Shaggy, it's worse than you think.  The day is coming when iHeart will be your sole app for The Ticket.

I don't get much industry info, but I did hear from someone I would classify as an industry guy, who reported that the culprit here is only one-foot-three.

Yep, you have SweetJack to thank for the shrinking Ticket listening area.  Actually, a little further down on that message board that T4 linked to, you'll see this, which confirms the information I received:

"It has to do with SweetJack.  The deal requires Clear Channel to start promoting SweetJack while Cumulus goes onto iHeartRadio.  My understanding is that SweetJack hasn't been completely rolled out yet.  The original plan was that Cumulus would go onto iHeartRadio around the same time Greater Media arrived.  Then, they said it would be sometime this month.  I guess they're technically still on schedule, but I was under the impression it would be closer to May 1."

There are two horrifying things there:  (1) The deliberate, knowing reduction by Cumulus of the ability of P1s to hear The Ticket, and the CTO's apparent lack of any concern for Ticket listeners.  (2) The possibility that SweetJack "hasn't been completely rolled out yet."

Watch this space.  I've got an STD in the oven.

Enough, and My Solution

I thought the SweetJack plague was over. 

I was wrong.

It's back, worse than ever.  It's saturating the Ticket airwaves this morning.

Isn't The Ticket selling any real advertising?

Talk about disrespect (as I did at the end of the prior article and a subsequent comment) -- Cumulus knows how much the P1 hates this bilge, and they stuff it through our earholes anyway.

I'd like your ideas on what we can do about this.  Or maybe you don't care, which is OK.

Here's what I'm going to do.

I'm going to join SweetJack.  And I'm going to boycott any sponsor who has given Jack some bargains to put in my inbox.  And I am going to send this column to that sponsor.  Your ideas welcome.

Enough of this crap.