Some readers out in the ether don't like it when this site comments on Ticket advertisers, or think it demonstrates the crappiness of the site, or something. Fine. You try writing a blog about one station for six years and let's see how your topic wheel spins.
Anyway, you will recall a column back a few months ago where I questioned whether Kelly McClure, Esq., of the McClure Law Group, was actually known as "The Bulldog" as her appalling commercials claimed. You can refresh your recollection here:
Kelly McClure Probably Not Known as "The Bulldog."
Not a long time after that column ran (but probably not because of it), she got rid of those ads, and now runs much more conventional and convincing spots with a professional announcer, some production value -- and no wolf whistles or her faux-dismissive "thanks, hmpf." And no reference to herself as "The Bulldog." Also does some of those spot sponsorships now -- a real member of the Ticket client list.
She still doesn't do herself a huge favor by narrating a portion of that longer ad. It can take you a second to figure out that "prordy" means "priority" and "custy" means "custody."
But there was still something odd about the ad.
I believe the end of the commercial issues the claim that she or the firm or something has been "board certified in family law since 1985."
I can be corrected on this, but I believe only attorneys (as opposed to firms) are eligible to be board certified if they meet certain criteria.
If we go to her website (http://www.mcclure-lawgroup.com/), we see that her firm has six attorneys. The first line of her bio states that Ms. McClure got her board certification in 2005. The next most senior attorney didn't graduate from law school until 2008.
Turning to her bio, we find the odd bullet item:
"Family Law Board Certified by the Texas Board of Legal Specialization
"Member Since: 1985-present"
I don't know what it means to be a "member" of the Texas Board of Legal Specialization, but I am pretty certain that it does not mean you are board certified. In 1985, the McClure Law Group didn't exist and Ms. McClure had been out of law school for one year. As noted, that same bio states that she did not achieve certification until 20 years later in 2005. So what exactly happened in 1985 with the Texas Board of Legal Specialization?
To add to this mystery, her LinkedIn profile states that she has been Board Certified in Family Law since 1995.
Does it matter to the P1?
Just something that struck me as peculiar. I'm sure Ms. McClure is a terrific domestic relations lawyer.
Remember, though: She represents "high net worth individuals." So smoke out before you call.
|"I'm know you're glad to see me, but if that's a Kelly McClure prenup in your pocket you'll have to get your jinj on elsewhere."|